Reputation and word of mouth remain powerful tools, but with families often spread further apart and arranging funerals from a distance, Google searches like “funeral director near me” are now a key…
Category: Digital
How to respond to Google reviews?
When families search for a funeral home, one of the first things they will see is your Google profile and the reviews you have. A positive review reassures future families. A negative…
Social media ideas not just for International Women’s Day
International Women’s Day is Saturday 8 March 2025. And it’s a powerful opportunity to recognise and celebrate the contributions of women in the funeral industry. It offers a chance to highlight the invaluable…
Why do you need a LinkedIn company page?
A strong online presence is crucial for funeral homes and businesses, helping families and professionals alike find the support and information they need. While platforms like Facebook and Instagram reach and serve some…
How can you protect families from funeral streaming scammers?
We are all online more and more each day. It’s crucial to be vigilant against emerging threats such as funeral streaming scams, writes Eimer Duffy. Here’s how you can use your online…
Digital: 5 dos and don’ts on social media for funeral directors
Embracing social media can help you connect more with your communities and provide valuable support, writes Eimer Duffy. This can be part of an online presence strategy for standing out more in…
Tips on leveraging your funeral home’s online presence in 2024
With Eimer Duffy, FIT Social Media It’s nearly 2024 and so a golden opportunity to review your funeral home’s online presence. Having a website is not enough and having key digital assets optimised…
Ever think of using YouTube as a funeral director?
More practical tips to develop your digital reach from Eimer Duffy As a funeral director you understand the importance of connecting with families in your community. And providing them with the support they…
Thinking of a social media strategy for your funeral home?
Eimer Duffy asks: why have a strategy? The funeral home’s social media strategy should serve as an effective platform. Focused on connecting with and engaging bereaved families and their communities, it should promote…
